Local Search Engine Optimisation is necessary for local businesses in Stellenbosch to be seen as an option at home!
During a recently conducted buyer study researchers discovered that the average consumer will travel seventeen min to support a local supplier.
And as much as we love Instagram and as informative as Instagram might be for general exposure, the majority of clients still choose to Google it for buying opportunity.
As a local business owner in Stellenbosch you will most certainly have noticed that most of your shoppers are from the nearby community and the profit of local SEO is worth it.
As a Local SEO Company I have helped numerous local service providers in Stellenbosch expand their leads from their local Internet marketing.
Some Features Your Local Search Engine Optimised Website Should Have
Do Not Only focus on the main page, keywords and titles.
The first step to sales is when after a buyers visit your site to find the products they were looking for.
Naturally, search engine optimisation & better rankings can’t keep your buyer on your web site or force them spend money.
The buyer having visited your web site, now gets interested in your products and takes some time on your site to browse and research, you can activate her to purchase the products by providing definite information.
In view of that if you happen to sell more than 1 product or service, have enough money all valuable recommendation very nearly this, may be by keeping the reviews at a substitute page.
By providing agreeable and easily visible links, the buyer can navigate to these pages and acquire the details.
Knowing Your Ideal Visitor
If you design a website you think will attract clients, but you don’t really know who your buyer’s are and what they want to buy, it is unlikely you will earn much money.
Website matter is an increase or replacement for a conventional storefront.
You can send email to your existing clients and ask them to fill in a survey or even while they are browsing on your online store.
Ask them about their likes.
- Why do they prefer your products?
- Do you discount prices or offer coupons?
- Are your prices normally lower than others?
- Is your shipping price or free?
- Do you respond faster to clients comments?
- Are your product descriptions better?
- Do you use Call to Actions?
- Your return policies and guarantees better than your competitor’s?
To get more information about your buyer you can check credit card records or ask your buyer to complete a simple contact form with name, address, age, gender, etc. when they purchase a product.
Does your site give uniform contact information?
When you sell from a site, your buyer can buy your products 24 hrs a day and also your clients may be from other cities that are thousands of kilometers away.
Always provide contact information, preferably on every page of your website, complete with mailing address, telephone number and an email address that reaches you.
People may need to contact you about sales, general information or technical problems on your site. Also have your email forwarded to another email address if you do not check your website mailbox often.
When customer wants to buy online provide enough options like credit card, PayPal or other online payment service.
We also assist local shops in other communities: