Looking at the lack of knowledge on effective local Internet marketing in my home town, Cape Town not only assures me of the opportunity available to the corner shop it also alerts me to massive amounts of money local business leaves on the table because of this ignorance.
Over the next 5 years there is massive opportunity for local business in local search, a market that experts estimate at more than 70% of business and a market place traditionally serviced by print media like the Yellow Pages and Newspapers. Well not any longer because Google and Facebook is here to take it’s share of this market….
Social Media Cannot Be Ignored as Part of Local Business Marketing Plan!
It’s surprising how some local businesses still debate whether or not they need social media as part of their local business marketing plan.
It’s a fact: consumers use social media to communicate, connect, conduct business, network, shop, research, and much more; and if you’re not participating, then you risk losing visibility and credibility amongst those very consumers.
Or, you can let the statistics speak for themselves. To summarize the following charts sourced from comScore and Localeze:
- Social networking sites are used nearly 3Xs more today than they were in 2008 for local business searches
- Facebook is used more than any other social networking site for local business research
- More and more consumers are using social media on a regular basis to conduct business research
- 35% of individuals who use social networking sites for local search use it daily to perform research on local businesses
The trend toward using social media for business and business search continues to grow and shows no signs of stopping; which implies that social media cannot be ignored as part of a local business marketing plan. If you don’t have a strong social media platform, then do some research, or hire an Internet Marketing firm or expert, to help you identify a Surefire strategy for your local business so you can start building your online visibility, credibility, and lead generation as soon as possible!…More at Social Media Cannot Be Ignored as Part of Local Business Marketing Plan!
YouTube videos can help small businesses sell
Chicago Daily Herald
Or so says Mark Goodman, CEO at Northbrook’s e-Conversation Solutions Inc. Mind, Goodman’s company produces web-friendly videos and helps local businesses create YouTube channels, so he comes with some prejudice. Goodman also comes with a good track …and more »…More at YouTube videos can help small businesses sell – Chicago Daily Herald
The Best Local Internet Marketing Ideas for business owners. frm Lou. LIVE Case Study 2012 Here. To our mutual success….More at Local Internet Marketing Ideas
blog’s top post is “Content-Distribution | Local Internet Marketing For Small Business” () by @koego
— BrianAlaway (Brian Alaway) (@BrianAlaway) Mon Jun 11 2012
Local Internet Marketing with Google Places | Local Map Fusion. In this Local Map Fusion blog, we discuss the best way to get started on you Local Internet Marketing Campaign.Local Map Fusion See all stories on this topic » ……More at Local Internet Marketing with Google Places | Local Map Fusion …
Smart Internet #Marketing Tip: Google Places Pages Transitioning to Google+ Local Pages – http://t.co/9jBNe7c7
— wholebraingroup (Whole Brain Group) (@wholebraingroup) Mon Jun 11 2012
Getting localized is becoming a crucial part of online marketing. In the beginning when the internet made its first big splash as the newest way to sel….More at Getting Local with Your Online Marketing | Review Crushers – Social …
Local Internet Marketing News is out! http://t.co/7WyTC7Yh ▸ Top stories today via @DressingRoom1
— e_mphasis (e-mphasis) (@e_mphasis) Mon Jun 11 2012
Internet Marketing Website Provides Professional Marketing Tutoring
WebWire (press release)
If you’re a tiny to medium size company in the offline world, you have to place an importance on internet marketing. If you’re on the 5th page of Google, no one will discover you and your website is almost a waste. Getting identified on the web will …
…More at Internet Marketing Website Provides Professional Marketing Tutoring – WebWire (press release)